Not all private bookies operate in the same way so it makes sense to find a Pay Per Head service that best meets your particular business needs. While most price per head providers operate with similar sportsbook software solutions, the actual cost they charge for the services they provide can vary quite a bit from one PPH service to the next.
As an independent sports bookmaker you want to get what you pay for when it comes to the weekly price per head fee you pay for active betting customers, but you also do not want to overpay for services that you may not need. There are quite a few private bookies that make a very nice living working with a small group of sports bettors primarily during the football and basketball seasons. If you happen to fall into that group, then your concern should be affordability when it comes to a per head fee. You probably do not need all the bells and whistles that some Pay Per Head services may try and steer you towards at higher per head fees.
You really only need basic online sports betting software that can process the daily action coming in. You should also have backend access to this software in the form of timely business reports that can help you stay ahead of things at all times. You should also have the capability of creating your own individual account profiles complete with any betting and credit limits you wish to put in place.
If you consider yourself to be a full-service bookmaker with an extensive betting board for sports to go along with an expanded racebook for horses as well as an online casino complete with live dealer table games, then you are probably going to need to upgrade your service package with a Pay Per Head site. The key to getting the biggest bang for your dollar is to find a price per head site that charges an all-inclusive weekly fee for your active betting customers. As a private bookie, one of your biggest business concerns besides building your customer base is to control your costs. You do not want to get hit with any hidden fees or added costs that can add up over time and cut into your bottom-line profits.
Some independent sports bookmakers have built their business as a master agent with a number of sub-agents working for them. This business model will require the most sophisticated sportsbook management solutions that not all Pay Per Head sites are capable of providing. If you fall into this category as a private bookie, then you really need to do your homework when it comes to finding a price per head service that can meet all of your business needs at one affordable per head fee.
It is worth the extra time to do your due diligence considering that this will probably be the most important business decision you will ever make. Unbiased PPH service review sites are a good start to narrowing down your choices, but you will probably want to contact each company to talk to one of their account managers. Be sure to develop an extensive list of questions to make sure you are covering all of your business needs.
The bottom line with using any Pay Per Head site to help run your sports bookmaking operation is to make sure that they are a good fit for your particular business needs. A quality price per head provider can be worth their weight in gold when it comes to building a successful bookie operation.
